Melbourne, Australia
Brand Identity Design
Art Direction
Brand Strategy
Graphic Design
Digital & Web Design
Brand Guidlines & Systems
Campaign Ideation
Packaging
Signage
Social Brand Design
Copywriting
Naming
Publication Design
Every project begins with understanding. We work closely with our clients to explore the business, audience, market and opportunity before defining a clear creative direction. From strategy through to design and execution, we bring senior creative direction to every stage, drawing on a trusted network of photographers, copywriters and specialist collaborators where their expertise adds value.
We remain involved from the first idea through to final execution, ensuring the creative thinking carries through consistently across every touchpoint. The result is considered, cohesive work that is purposeful, relevant and aligned with the broader direction of the brand.
Industries
Startups
Beauty
Fashion
Lifestyle
Arts & Culture
Hospitality
Recruitment & HR
Technology
Clients
Doctor Shammi
Melbourne Gin Company
Assembly Talent
Project PR
Misha
MRB House
SIVV
Stellar Film Festival
Katrina Tesoriero
Founder & Creative Director
Katrina Tesoriero is the founder and Creative Director of Other Asset, with more than 20 years of experience across fashion, retail, beauty, culture and the arts. Having worked with leading design studios including Three60 and Studio Brave, as well as some of Australia’s leading advertising agencies including Bastion and Wunderman Thompson, she brings a broad creative perspective spanning brand identity, campaigns, art direction, packaging, digital and editorial design.
Her approach is informed by years of working across both agency and design studio environments, bringing strategic thinking, creative insight and a strong focus on craft and detail to the process. Katrina works closely with founders, businesses and creative teams to uncover what makes a brand distinctive, define how it should be perceived and translate its story into meaningful, cohesive brand experiences.
To view a selection or work created in collaboration with agencies and studios, visit k-tess.com
